Home Marketing Edge

Marketing Edge

Gov Ambode to declare AAAN 44th AGM Open

The Association of Advertising Agencies of Nigeria (AAAN) has concluded plans to hold its 44th Annual General Meeting/Congress in Lagos State. Lagos State Governor, Mr. Akinwunmi Ambode is scheduled to declare open the 2017 Annual General Meeting of Association. Secretary to the State Government (SSG) Mr. Tunji Bello, Commissioner for Information and Strategy Mr. Steve […]

Three Crowns Milk Begins Search for 2017 Mum of the Year

Three Crowns Milk, Nigeria’s leading Low Cholesterol Milk brand has commenced the search for the 2017 Mum of the Year, its annual competition for mothers in commemoration of the Mothers’ Day celebration. According to the Brand Manager, Miss Mina Georgewill, the Three Crowns Milk Mum of the Year (MOTY) competition is aimed at recognising and […]

Four things that will shape Nigeria’s Media Advertising Industry – Emeka Okeke

Emeka Okeke, Group CEO, Media Fuse Dentsu Aegis Network, is an expert in brand building with two decades experience in the media, creative and media agencies in the West African sub-region. At 2017 MARKETING EDGE Stakeholders Summit and Awards held in Lagos recently, themed “Brand Marketing and Marketing Management in a Recovering but Restructuring Nigerian […]

Cloud Exchange West Africa becomes Huawei’s exclusive tier 1 partner

Cloud Exchange West Africa, formerly known as Dimension Data Nigeria Limited, has signed an exclusive partnership agreement with Huawei Technology Company Nigeria Limited, a subsidiary of Huawei International, which is a leading global information and communications technology (ICT) solutions provider. Cloud Exchange is now Huawei’s only Tier 1 Value Added Partner (VAP) in Nigeria and […]

Publicis Groupe Builds the First Professional Assistant Platform Powered by AI and Machine Learning

Publicis Groupe Chairman & CEO, Arthur Sadoun, today announces the next step of The Power of One, initiated in 2015 by Maurice Lévy, Chairman of the Supervisory Board of Publicis Groupe. After the acquisition of Sapient with its world-class technology expertise, and after having broken the barriers between our different entities to form Solution hubs, Publicis […]

Nigeria among top 5 fastest growing mobile markets in the world

A new report by Ericsson has affirmed Nigeria’s place as one of the most exciting mobile market in the world as the country is now a key driver of growth in the sector. The recently published Ericsson Mobility Report noted that Nigeria grew its mobile subscriptions by three million in the first quarter of 2017, […]

Sri Lanka: Making waves in Arabian travel market

With the paradigm shift all over the globe from mineral resources-based revenue, Sri Lanka has taken the bull by the horn by wading into the tourism world. The Middle East country is leaving no stone unturned to make real her dream of becoming the tourism hub of the Middle East and Pan Arab Regions. Already, […]