Tag: Mountain Dew

Publicis ups PepsiCo Asian deals to $500m

By Abimbola Mohammed Publicis Groupe has, again, won PepsiCo Media business, for...

PepsiCo unveils new line of Mountain Dew energy drinks with Lebron James’ endorsement

PepsiCo, American Fast Moving Consumer Goods (FMCG giant), is launching a new line...

LeBron James ends Coca-Cola endorsement, set to land new deal with PepsiCo

The cola wars seem to be getting fiercer even at a brand endorsement level. LeBron...

Lagging sales in core brands hurt PepsiCo’s 3Q trade

Soft drinks giant PepsiCo has said that a focus on healthier and low-calorie drinks...