Tag: Guinness

Johnnie Walker and Guinness drive Diageo’s success in 2023

By Joseph Ekeng Diageo, the renowned alcoholic beverages company, continued...

How Guinness “Black Shines Brightest” campaign inspired sales rise across Africa

By Joseph Ekeng Guinness, the renowned global brewer, has experienced tremendous...

Team mates hail Nike Adebola at 50

By Zion Rufus You never know when a helping hand will change another person’s...

Guinness Nigeria launches new service offering

In a bid to improve customer experience, leading brewing company, Guinness Nigeria...

Guinness unveils Night Football campaign

Following successful launches in other African markets, Guinness Nigeria has launched...

Don’t be a me-too brand: Be disruptive

Being different is scary. In marketing, trying something different is scary. Nobody...

Diageo invites agencies to pitch for £2bn media business

Diageo has called a global media review as it seeks to be "at the forefront of media...

Succession challenge in Nigeria’s Marketing Communications Industry

Lack of succession plans by the founding fathers in Nigeria’s marketing communications...

Guinness Nigeria launches Baileys Delight into Nigerian market

Guinness Nigeria launches Baileys Delight on Friday, March 29. Baileys Delight is...

Nigeria’s brewery sector defies economic challenges to record growth

A recent report has showed that the Nigerian brewery sector has experienced growth...